News Producer, Anchor and Reporter Lorilee Victorino Joins SRS Print E-mail

Nation’s Leading Radio PR Firm Continues to Add Radio Experience and Talent


Washington, DC – February 23, 2011 - Strauss Radio Strategies, Inc. (SRS), the nation’s leading provider of strategic radio media relations services, today announced that Lorilee Victorino has joined the company as an Assistant Account Executive. Victorino brings with her extensive experience in both radio and television, and will conduct media outreach and provide writing services for a number of SRS’ clients.

Before coming to the D.C. area, Victorino worked at WHSV-TV3 in Harrisonburg, Virginia as a morning news producer, anchor and reporter for almost three years. In 2007, she started as a general assignment reporter. By the year’s end, she was promoted to assistant producer for the morning show, “Daybreak,” and eventually to producer and anchor. As a producer and anchor, Victorino was in charge of revamping the morning show, which doubled in ratings by the next ratings period and continued to grow during her time there.

 

Prior to her career at TV3, Victorino worked as a desk assistant at CBS Radio Network News in New York City, where she began as an intern in 2006. During her time with CBS radio, she was afforded the opportunity to interview such stars as Cynthia Nixon and Angela Lansbury. Victorino was also given the privilege to cover the five-year anniversary of 9/11 from ground zero for her former station, AM850 in Gainesville, Florida.

 

“Communications professionals with experience and knowledge on the news production and reporting side are in an ideal position to assist clients in leveraging their public relations campaigns,” said Richard Strauss, President and Founder of Strauss Radio Strategies, Inc. “I am excited to have Lorilee on our team, as we continually strengthen our relationship with the radio community.”

 

“I feel extremely fortunate to work with an amazing group of people as well as a great base of clients in areas ranging from government to non-profits,” Victorino said. “There were some definite changes making the move from news to public relations, but the bottom-line is still the same, giving a people a voice to better the community.”

 

 

About Strauss Radio Strategies, Inc.
Strauss Radio Strategies, headquartered in Washington, DC and with offices in New York City and Los Angeles, is celebrating its sixteen-year anniversary as the nation’s leading communications, public relations, consulting and strategy firm focused exclusively on radio media relations. Offering a diverse range of bilingual strategic radio services that include radio media tours, audio news releases, PSAs, radio promotions and advertising, SRS works on behalf of corporations, political campaigns, public relations firms, non-profit groups and government agencies. For more information on the company, visit http://www.straussradio.com, e-mail us at info@straussradio.com, or call 202-638-0200.

 

 

Contact

Caroline Rana
Strauss Radio Strategies, Inc.
(202)638-0200
crana@straussradio.com This e-mail address is being protected from spambots. You need JavaScript enabled to view it This e-mail address is being protected from spambots. You need JavaScript enabled to view it


 

Strauss Media Strategies, Inc.
National Press Building
529 14th Street, NW, Suite 1163
Washington, DC 20045
[P] (202) 638-0200
[F] (202) 638-0400
[E] info@straussmedia.com
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Jan Withers

Former National President, MADD
"It’s always a pleasure to work with the folks at Strauss Media Strategies. They are professional and hard-working, and they deliver top-notch results. They have really taken the time to get to know our organization and its priorities, and have become an integral part of MADD’s national communications efforts."
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