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SRS Receives International Recognition for Outstanding Industry Work |
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Strauss Radio Strategies Wins Platinum and Gold 2010 Hermes Creative Awards
WASHINGTON, DC – June 9, 2010 – Strauss Radio Strategies, Inc. (SRS), the nation’s leading provider of strategic radio media relations services, announced today that it is the recipient of a Platinum and Gold 2010 Hermes Creative Award in the Radio Placement category. The Hermes Creative Awards is an international competition that honors professionals involved in the concept, writing and design of traditional and emerging media.
A Platinum Award was presented to SRS for the GM Restructuring radio media tour, which was judged to be among the most outstanding entries in the competition. For this project, SRS developed a fifteen-hour, multi-day national radio tour after GM filed for Chapter-11 bankruptcy, for GM executives to address GM’s new restructuring plan. As GM exited Chapter-11 and formed a new company following this restructuring, SRS developed an additional seven-hour radio tour.
SRS received a Gold Award for work on the League of Conservation Voters’ 2008 Environmental Scorecard comprehensive radio outreach, which exceeds the high standards of the industry norm. For this project, SRS developed an Audio News Release (ANR) and an eight-hour national radio tour to discuss the newly released environmental scorecard, which graded U.S. Congress members on their key environmental and energy votes.
“I know I speak for the rest of the staff in saying that it’s an honor and privilege to be recognized as an industry leader by such a well-known and prestigious organization,” said Richard Strauss, President and Founder of Strauss Radio Strategies. “It feels great to continually have our work praised on an international level. It is a tribute to the years of experience and talent of our great team.”
Strauss Radio Strategies was awarded two Hermes Awards in 2009 in the Web Site and Radio Placement category.
About Strauss Radio Strategies, Inc.
Strauss Radio Strategies, headquartered in Washington, DC and with offices in New York City, is celebrating its fifteen-year anniversary as the nation’s leading communications, public relations, consulting and strategy firm focused exclusively on radio media relations. Offering a diverse range of strategic radio services that include radio media tours, audio news releases, PSAs, radio promotions and advertising, SRS works on behalf of corporations, political campaigns, public relations firms, non-profit groups and government agencies. SRS also delivers bilingual radio services for clients reaching out to the Spanish language radio community. For more information on the company, visit http://www.straussradio.com, e-mail us at info@straussradio.com, or call 202-638-0200.
Contact
Caroline Rana
Strauss Radio Strategies, Inc.
(202)638-0200
crana@straussradio.com
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Paul W. Smith
Host, Paul W. Smith Morning Show, WJR-AM
"In the business of public relations, we get huge volumes of calls pitching various stories every day. However, there are few people that I look forward to hearing from more than the people of Strauss Media Strategies. They always have excellent guests to offer and do a thorough job in consistently providing me with the most accurate information I need to help make my show a success. I welcome their calls and the guests they provide." |
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