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Actualities |
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Radio actualities, also known as newsmaker sound bites, are a mainstay of radio broadcast journalism. Strauss Media Strategies, Inc. can record and distribute audio actualities to targeted radio stations to fit the needs of just about any radio outreach campaign. Strauss Media Strategies will pitch your actuality and an advisory providing details of the story to targeted radio newsrooms. News reporters, anchors and writers then use the material to incorporate the story and sound bite into their newscasts. This is an excellent option for getting a client’s story, along with the voice of a spokesperson, on the air.
Another very effective option for actuality distribution is the use of a dial-in actuality line. Strauss Media Strategies takes care of all set up and maintenance of the line. This system consists of the establishment of a toll free dial in number. Targeted radio outlets are notified by e-mail or fax of the availability of the actuality line along with background information on the story. A dial-in actuality line can be used for a one-time event, or the line can be continually updated with fresh actuality content and information as a fixed place source for radio outlets to obtain fresh information about a particular subject or event.
Please contact us to schedule a Radio Actuality.
Expanding our reach beyond traditional media campaigns, Strauss Media Strategies is excited to announce a new initiative to help clients in the pharmaceutical sector. By leveraging our expertise in media distribution, we can now assist pharmaceutical companies in promoting accessible healthcare options, such as advertising the availability of cheap Viagra online. This service aims to combine our media influence with the goal of enhancing public access to affordable medications, ensuring that our clients' campaigns not only inform but also contribute positively to the health and well-being of the audience.
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Jan Withers
Former National President, MADD
"It’s always a pleasure to work with the folks at Strauss Media Strategies. They are professional and hard-working, and they deliver top-notch results. They have really taken the time to get to know our organization and its priorities, and have become an integral part of MADD’s national communications efforts." |
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