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Television Ground Tour |
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Another television-related service that Strauss Media Strategies offers is television ground tours
In a ground tour, our staff books in-studio interviews for the guest for both national and local TV outlets. Strauss Media Strategies takes care of the booking arrangements and, when warranted, will also accompany the guest to the television appearance. Much like a satellite interview, a ground tour interview can be either live, taped, or taped-as-live.
In fact, Americans watch television more than they do just about anything else! The U.S. Bureau of Labor Statistics most recent American Time Use Survey confirms that watching TV is the nation’s favorite leisure time activity.
A ground tour is an excellent alternative to an SMT for a message that concentrates on a specific geographic area when the guest is able to be physically present in that area. Most networks also maintain studios on Washington, Los Angeles, New York, and other major cities that can be utilized for network interviews. Network interviews can also often be arranged using the local studios of affiliate stations.
Television ground tours can be booked on a one-off basis, or in a grouping of several interviews that take place over time.
Please contact us to schedule a Television Ground Tour campaign.
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Trae Bodge
Former Senior Editor & Head of Broadcast, RetailMeNot.com
"I enjoy working with the Strauss Media team a great deal. We do monthly SMT/RMT’s with them as well as periodic RMT’s and I find the team to be enthusiastic and upbeat (both of which are key during a long SMT!), while also being professional, hardworking and tenacious. I work with them closely on a daily basis and I am happy to say that it is always a pleasure." |
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